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YOU BUILT YOUR BUSINESS.

Now it’s time to put your story in the spotlight.

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You don’t chase this opportunity.

If you’re meant for it, it will find you.

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Backseat Ballers is a cinematic legacy series reserved for entrepreneurs and business owners who’ve built something real—and lived to tell the story. ​​

What it is: 

Each guest takes a ride in the backseat of a Jaguar to have an unscripted, on-camera conversation about the risks they took, the grit it required, and the legacy they’re building. At the end of every ride, the Baller makes a $1,000 donation to The I AM Foundation—because if you’ve built something that matters, it’s your turn to light the path for someone coming up behind you. We feature visionaries. Risk-takers. Builders with grit. And once your story is told—it lives on. Ready for the ride?

Who is in the driver's seat?

Elliot Omanson. ​

Army veteran. Financial heavyweight. And one heck of a host. Elliot’s been in the trenches — military and business — and he knows what it takes to win. He’s here to get the real story behind your brand; what nearly broke you, what put you on the map, and what keeps you charging forward.

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Learn More

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How it works:

1.

Once you have been selected contact us to accept your invitation and schedule your ride.​

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2.

Hop in the Jag, tell your story, and let the cameras roll.  Once the episode is aired, you can share it on all your social media streaming platforms.

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3.

Support Kansas City's youngest entrepreneurs with a $1,000 donation to the I AM Foundation. Live on camera after  your ride. 

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See Past Ballers:

Watch Episodes. Get Inspired.

Support the Next Generation: 

Donate to the I AM Foundation.

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IN SUPPORT OF THE I AM FOUNDATION

The I AM Gala

At the end of the season, we bring every Baller back together at the I AM Gala — a black-tie night to toast the I AM Foundation, celebrate the lives it’s changed, and honor the entrepreneurs like you who built the road for others to follow. It’s the ultimate collision of impact, ambition, and legacy. 

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©2025 by Elliot Omanson. 

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